Casetify Studio
We specialise in lighting for retail, designing Casetify Quarry Bay’s scheme to simulate daylight and perfectly illuminate every product.
CLIENT / Casetify Quarry Bay, Hong Kong
The Brief
Casetify, the viral global brand known for its custom mobile phone accessories, opened a store in Quarry Bay, Hong Kong, that needed to feel open, welcoming, and on-brand.
We were asked to design lighting for retail that would make the most of the enclosed environment while ensuring every product was evenly lit for maximum visual appeal.
The Outcome
We created a custom Lightbox feature that mimics a roof opening, similar to a Velux window, to flood the store with simulated daylight. This brought brightness and openness to the space, making it more inviting despite the absence of natural light. For the product displays, we installed track lighting carefully positioned to provide even, consistent illumination, ensuring every phone case and accessory was showcased at its best.
The result is a retail space that feels fresh and vibrant, with lighting that draws customers in, highlights products beautifully, and reinforces Casetify’s distinctive brand identity.
Looking for a lighting for retail agency?
We create schemes that showcase products, elevate brand presence, and transform the shopping experience.
Get in touch below to hear more about our work and tell us about your lighting for retail requirements.



